iama sanctuary
Service: Brand Identity & Web
Iama Sanctuary, a somatic activated healing and wellness brand, needed a visual identity and website that conveyed a sense of warmth, healing, and connection for people of all walks of life.
The Challenge
The client sought a branding solution that incorporated custom abstract symbols while maintaining a welcoming atmosphere. Additionally, the website needed to allow for easy client updates, making usability a top priority, while also including dynamic design features such as rotating text on the homepage banner.
Click above to see custom code animation on home page banner.
The Goal
The goal was to create a cohesive and timeless brand identity that embodied the values of healing and sanctuary while remaining approachable and professional. The visual identity needed to feel warm and inviting, using a natural color palette to reflect the healing journey of connection. For the website, the objective was to develop a user-friendly platform with custom design elements, allowing the client to manage and update content easily over time.
The Result
The resulting branding and website achieved a harmonious balance of professionalism and warmth. The brand identity is centered around abstract symbols that represent sanctuary and healing, creating a sense of journey, peace and openness. The color palette, which includes calming greens and blues, further enhances the welcoming atmosphere Iama Sanctuary aims to foster.
The website was built on Squarespace, ensuring that the client can easily update content and scale up to offering online courses. Additionally, we incorporated custom code to add a dynamic rotating text feature on the home page, bringing a unique and engaging element to the user experience. The final design speaks directly to Iama Sanctuary’s audience, providing a serene and inspiring platform for visitors to explore the healing journey.
