YOUR BRAND SHOULD BE CLOSING DEALS WHILE YOU SLEEP.
I build the strategy, brand system, and website that turns "I'll think about it" into "where do I sign?", so you attract better clients, charge what you're worth, and never cringe at your own link again.
Trusted by 25+ brands across the U.S
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Trusted by 25+ brands across the U.S ✴
Sound familiar?
You're still doing everything manually. Collecting payments at the event. Sending forms over DM. Building a custom deck for every inquiry…before they've even said yes. Running your business off effort instead of systems.
You have a website. It's just not working for you. It's up, it looks okay, but it's not bringing in bookings, it doesn't sound like you anymore, and honestly? You cringe a little when someone asks for your link.
You've outgrown your DIY setup. You just haven't had the right person to do something about it.
Here's what changes when we fix it:
Clients show up already pre-sold, because your brand did the convincing before the call. Your website handles the intake, questions, and booking so you stop chasing. And you finally feel like your online presence reflects the business you've already built. Ready to get there?
What we can build together
Branding
Your brand is the first thing potential clients use to decide if you're worth their budget.
After we're done, you'll attract clients who already respect your rate before the conversation starts, close faster because trust is baked into every touchpoint, and finally feel like your brand reflects the business you've actually built, not the one you started with.
Websites
A website that's up isn't the same as a website that works. Yours will do the heavy lifting: answer the questions before they're asked, walk visitors straight to the booking page, and handle intake automatically, so you wake up to inquiries instead of chasing them.
The result? A sales tool that works every hour you're not.
Recent projects
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![Catering & Restaurant Website]()
Silver Dollar Saloon
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![Wedding Planning Branding]()
Flora Moon Events
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![Oyster Farm]()
Copano Oyster Co.
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![Coastal branding]()
Coastal Cultivations
When your brand is built right, your business runs differently.
'm Lanna, brand and website designer for service-based founders who are ready to stop selling so hard and start attracting instead. My clients don't just look more established, they operate more established. They raise their rates and get less pushback. They send proposals with confidence. They stop explaining what they do on every sales call because their website already handled it.
That's what I build toward: not just a brand that looks good, but one that does a job.
Client review
"I received a booking from my new target audience after Lanna created an SEO strategy, the client just found me from a Google search. Money just flows seamlessly through my website and into my bank account now. All the logistics are handled before people ever show up. I just show up and run my sauna."
— Mobile Sauna Studio Owner
Questions founders actually ask
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You can and so can every other founder in your space. That's exactly the problem. AI tools are trained on what already exists, which means they generate what looks familiar, not what looks like you. When your brand looks like a remix of everyone else's, you stop standing out and start blending in. Professional branding isn't just about how things look, it's about how your business is perceived the moment someone lands on your site.
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AI generates. A designer positions. The difference is strategy: understanding your audience, your pricing, your competitive space, and what needs to be true about how you show up before a single logo or color palette is chosen. AI can produce something that looks polished. It can't tell you why your dream client keeps saying "I need to think about it" or design a brand system that fixes it.
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You're probably ready if: you've been in business for 2–3 years, your services are solid but your brand doesn't reflect that, and you keep attracting clients who question your pricing. If you're making sales in spite of your brand rather than because of it, that's the signal. Professional branding isn't a luxury, it's what bridges the gap between where you are and the clients you actually want.
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Templates and AI tools start with aesthetics. A brand designer starts with your business: your positioning, your offer, your client journey, your growth stage. The result isn't just a brand that looks good; it's a brand that communicates your value before you say a word, supports higher price points, and attracts clients who are already pre-sold by the time they reach out.
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It's one of the highest-leverage investments a service-based founder can make. Unlike a product business where the product sells itself, you are the product and your brand is the first impression that determines whether someone trusts you enough to pay you. Founders who invest in professional branding consistently report shorter sales cycles, fewer pricing objections, and higher-quality client inquiries. It doesn't just look better. It performs better.
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Projects start at $3,500 for brand identity and go up to $7,500 for a full brand and website build. If you're not sure which is right for you, the Brand + Web Audit is the best place to start.
You don't have to invest in a full rebrand to figure out why your brand isn't converting.
The Brand + Website Clarity Audit gives you expert eyes on everything you've already built and a clear action plan for what to fix first, so your next investment actually lands. No calls. No guessing. Just a clear path forward. Most founders walk away knowing exactly why leads stall, and what to do about it.